The Foundation
Building the athlete from the inside out
This is the guide I wish my family had.
A tactical manual for basketball families navigating the recruiting process. Todd has trained athletes at every level — and become the trusted guide families turn to for the biggest decisions on the athlete journey
For years I've had the same conversation with basketball parents. It usually starts with hope and ends with frustration.
Todd Wilson is a leader in athletic development and personal growth, serving as the founder and CEO of Core Prep Academy, the owner of The Basketball Firm, and the host of the Elevate Your Game Podcast.
With over 15 years of experience, he has mentored student-athletes at every level, helping guide them to top academic and athletic programs. Through his work, Todd supports athletes, families, and organizations in navigating the athlete journey, using basketball as a platform to build identity, discipline, and character. His focus is on equipping athletes with the tools to succeed both on and off the court.
From D1 powerhouses to JUCO programs to Ivy League rosters — Todd has guided over 700 talented student-athletes to colleges where they thrived. These are real placements, real families, real outcomes.
Todd's resume and experience speak for themselves. He's been in the trenches — developing players, guiding families, and helping young athletes navigate the challenges that come with chasing big dreams. This guide captures that same approach. It's practical, it's honest, and it comes from someone who's lived it.”
Concealed spiral binding so it lays flat for note-taking. Packed with frameworks, scripts, and parent playbooks.
Building the athlete from the inside out
Mastering on-court development
Navigating the grassroots landscape
High school & recruitment playbook
Plus a complete glossary of 100+ recruiting terms. Never be confused by jargon again.
Pick the format that fits your family.
Delivered Summer 2026.
Spiral bound. Lays flat. Built to be used.
Personally signed by Todd. Limited quantity.
These families navigated the exact athlete journey you're about to start. Here's what they said.
Coach Todd guided us as parents through the many ins and outs of recruitment and landing a full ride collegiate scholarship. Coach Todd is top notch in his field — he equips his players with the skillset, mindset and the knowledge they need to go to the next level.
When Zach first joined Todd's program, we were hopeful but unsure of the path ahead. Todd not only honed Zach's skills on the court but also gave him something far more significant — a clear and attainable roadmap to his collegiate aspirations.
Navigating youth basketball can be overwhelming, but Todd is there every step of the way. His insights into the right processes and pathways for each child to reach their goals have been invaluable. Thanks to Todd, Mazi isn't just becoming a better basketball player; he's growing into a responsible, disciplined, and confident individual.
Start the recruitment journey with the guide families trust.
Trusted for his guidance on the big decisions of the athlete journey · Featured in Ballislife & MSHTV
The eBook is delivered digitally in Summer 2026. Paperback and Signed Edition ship Summer 2026.
The eBook is a full digital download of the guide — perfect if you want to start reading immediately. The Paperback is the same content in a concealed spiral binding, designed to lay flat for note-taking and reference during planning sessions with your family.
No. The Blueprint Guide is written for families at every level — from kids just starting AAU to high school seniors making final decisions. It's not about who's destined for the NBA. It's about helping any talented kid find the right college fit.
Most recruiting advice focuses on highlight reels and motivation. The Blueprint Guide is a tactical manual — it covers the actual systems: AAU costs, high school selection, character development, the parent's role, NIL, and the year-by-year recruiting timeline. It's written for the family, not just the athlete.
The guide starts at the beginning and works through every stage. Whether your athlete is in middle school or already in high school, you'll find frameworks that meet you where you are. Every chapter ends with a 'Your Next Play' section so you know what to do next.
Absolutely. Every purchase option includes a gift purchase pathway — add a personal note for the recipient, and we'll ship directly to them with your message included. Perfect for grandparents, aunts, uncles, or coaches who want to support a family's journey.
Digital products are non-refundable once delivered. Physical books carry a 30-day satisfaction guarantee — if the Blueprint Guide doesn't deliver what we've promised, contact us within 30 days of delivery and we'll make it right.